The study programme of Boosting Tourism Business Growth
The study programme takes a unique approach and offers you a possibility to study in a truly international environment. You acquire specialized tourism business skills and knowledge for boosting tourism industry growth and competitiveness, especially in international tourism. It prepares you to cope with the fast growing tourism sector.
By participating in the programme, you learn to design memorable experience based products and increase your practical skills in managing digital marketing communication. In addition, you develop your competence in international customer service and sensitivity to cultural differences. You are able to sell tourism destinations and their products as well as manage successful cooperation. You are introduced to different tools to forecast global changes and their impact on tourism businesses. The emphasis is also on your personal development significant for building career in tourism.
The studies are implemented mainly online. You study in multicultural teams developing also your intercultural competence. Additionally, learning takes place in meaningful and challenging real business cases. The programme includes an innovation camp in Estonia where you will meet and exchange ideas with students from abroad.
Why study in the programme?
- You study in a truly international environment with students and lecturers from six different universities from Finland, Estonia and Latvia.
- You acquire specialized tourism business skills and knowledge for boosting the industry growth and competitiveness, especially in international tourism.
- You can participate in an innovation camp in Estonia with the students from abroad.
- The programme is designed and implemented in cooperation with the industry professionals.
- The studies are implemented in a flexible online learning environment.